The opinions expressed are mine and they are intentionally NOT NUMBERED OR BULLETPOINTED. They probably won’t change your life, but they might save you some time from reading shallow self-serving dribble that is represented by many as wisdom!

IS ANYONE ELSE FED UP AND INSULTED by the strategy of the avalanche of article and blog writers who pretend to believe it is conceivable to wrap-up complicated and emotional issues in 3, 4, 5, 6, or 10 easy bullet points:

• 6 Ways to Eat Yourself to Happiness,
• 4 Things You can Do to Maintain the Perfect Relationship, or
• 10 Questions that Give Us the Meaning of Life!

PLEASE! STOP! (I am also as passionate about ending the reign of the Kardashian Culture… ‪#‎whothefcares‬, and that rant will come in a future post if anyone is interested!)
I get it. I have taken the marketing programs where I have been told to join in and use this strategy to triple my “likes” and quadruple my “shares” in 5 easy steps, and as a bonus, I will lose weight and create an 8 figure income! LOL

“They”, the people that are trying to make a living by tapping into our deepest fears and pain, are doing this because “they” are living in fear that they must get your attention by any means necessary or they fail. (Not sure where WE fit into the equation.)

Our “take a pill to make it go away” culture demands it, “they” say.

People that need you, do not have time to devote to deep, insightful and authentic science-based information that runs on more than one page without bullet points or numbers, “they” say.

You have to shock them with the possibility of it (the ISSUE) being THAT simple, “they” say.

Don’t make it complicated because they won’t get it or even read it. “KISS” (Keep it Simple Stupid) is the strategy that works, “they” say…

I say they know what to kiss… (Ok, my Jersey City is really showing up now!)

NO, I say. Or NAY NAY as my favorite comedian would say.

If pills worked, we would not be witnessing the struggles and suffering that we see around us.

If people don’t take time to invest in themselves on their journey, they will remain on the path that has them fixed rather than growing. I was on that path and in the pit of pain, and no list was going to get me out of it.

Why not take each of those 10 steps and make it a journey? Go in depth so that they can be understood and utilized in practice. Laundry lists cannot be practiced so why waste my time? Readership, they say. Attention, they say.

I say, YOU CAN NOT LIVE A LIFE OF CLIFF NOTES AND BULLET POINTS! WE MUST DIG DEEPER AND INVEST MORE AND WE CAN!

To the writers and bloggers I say, please stop writing what you know will not move the needle in your reader’s lives! What we do to support our readers and clients is supposed to be self-empowering and sustainable, or why do it?

Your lists are not deep enough to be sustainable. And for the reader, the result is frustration that leads to self-blame for being unable to utilize your useless list to create the life changing reality you promise with your teaser headline. How is that helping anyone? Give me a list of ways I beg you.

I get it… we need to spice it up and make it flashy or we lose our readers.

Why not add to those requirements, substantive and sustainable words so that we are helping people to create the shifts that will change lives for the better?

Let me give you writers and bloggers my list of inspiring words that will change your lives:

1. Karma’s A Bitch (guess it is not much of a list. Told you I stunk at lists.)

Finally, I appeal to the readers of this shallow, insulting, weak dribble. Trust what you know to be true. You do not need a list. You need to be ready, willing and able to build your strength through deep, compassionate curiosity. The control you always have is to choose this path and be present to where it takes you. “You will be amazed.” (Sorry, I had to… too many late night infomercials from my past.)

PLEASE SHARE THIS RANT IF YOU AGREE AND WANT THINGS TO CHANGE…OR BE DOOMED TO READING IMPUDENT LISTS FOREVER!